THE STORY OF LILOU
In 2019, we, two best friends, started a jewelry webshop. This was mainly driven by passion and creativity. For two years we lived for our jewelry, until we decided to take a break. Still, something kept itching. Now, after that well-deserved break, we have decided to join forces again and take our love for jewelry to a higher level. This time not only online, but with a real store in the heart of Eindhoven, the city where we both grew up. What was once a dream in 2019, has become reality in 2024: our own store and our own jewelry brand!
Our goal is to offer affordable jewelry that is accessible and wearable for everyone. We are pioneers in demi-fine jewelry and want nothing more than for our pieces to inspire confidence and self-expression. We want everyone to shine in their own way with our high-quality jewelry. No fast fashion here; our collections are seasonless, meant to be worn again and again. You can wear them solo or mix and match for a whole new look. We are all about jewelry that grows with you!